Beklare began with the constant exploration of skincare products and their nature.
Our 12 years of research and
development on 5,500 cases
yielded Blending Serum.
We believe that "good products" show honest results
with distinctive ingredient content and absorption;
nurture healthy skin with effective ingredients; and bring out your beauty.
These are the essentials of "good products."
Beklare focuses on these essentials.
OUR CREED
Beauty Essentialist, Beklare
Beklare pursues beauty essentialism.
We focus on the essentials of skincare by using only effective ingredients
instead of numerous ingredients that are meaningless
with a sincere belief in timeless values, not trends.
We call this pursuit "beauty essentialism" and try to adhere to its principles.
OUR BASICS
Basics of Beauty Essentialism
[Healthy and beautiful] Acting under a belief that "beautiful skin means healthy skin."
The first principle of beauty essentialism is
a belief that beautiful skin means healthy skin.
Beklare trusts timeless values
and essentials of beauty
and sets them as indices
in cultivating healthy, translucent skin.
[Clean and sincere] Using good ingredients with sincerity
The second principle of beauty essentialism is
our sincerity in formulating products with tested and proven ingredients.
Purity and honesty are
the most important values we set for ourselves
as well as the keywords for completing our brand's design.
Beklare's visual language is clean and transparent,
representing our well-kept principles of beauty essentialism.
[Slow but complete] A pursuit for perfection without hurrying
The third principle of beauty essentialism is
sticking with efficacy and depth rather than speed and expansion.
Beklare does not hurry.
We spend long periods on research to draw out the best of premium ingredients.
Moreover, we don't try to incorporate many ingredients.
We carefully select effective ingredients only,
conduct thousands of tests,
then combine them in an effective ratio that soon becomes our signature blend.
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